At lululemon, we’re committed to an equitable, inclusive future
that fosters growth—without exception.

We created IDEA, or Inclusion, Diversity, Equity & Action, to help foster a culture of inclusion where diversity is celebrated, equity is the norm, and action is the commitment. IDEA allows us to innovate solutions, products and experiences that empower diversity.  

Spotlight on: The Pride Collection 2024.


Taking cues from the vibrant colours of the dancefloor, this year’s Pride graphic
is rooted in the self-discovery, fluidity, and tenacity of the LGBTQ+ community.




We’re proud to support the London LGBTQ+ Community Centre and their work in providing a safe, sober, intersectional, and intergenerational space for all LGBTQ+ people.


lululemon’s funding supports the London LGBTQ+ Community Centre’s programming and organisational capacity, including LGBTQ+ History Month and Pride Month wellbeing programs, with movement and mindfulness sessions, workshops, and panel talks.

A message from our CEO, Calvin McDonald.


At lululemon, we’re on a journey to drive meaningful, lasting change in the world—and promote wellbeing across our communities. As part of our Impact Agenda, we’re accelerating programmes to become a more inclusive and diverse company.

After many real and impactful conversations with our underrepresented employees and our greater community, we heard loud and clear that we need to evolve behaviours both within our own walls and our collective.




IDEA (Inclusion, Diversity, Equity, and Action) focuses on making systemic changes. We're determined to be accountable, engaged, and to act in allyship.

We are proud of the progress we’re making and are ­­ensuring IDEA is an essential element of lululemon’s culture that we will continue to embrace and grow.



We’re on a journey towards meaningful, lasting change. We have provided greater access to movement and mindfulness for one million people worldwide through our social impact grants and partnerships with local non-profit organisations.



Win together. Our career development and mentorship programmes actively remove barriers for equity to all communities—with a focus on those who have been historically marginalised.

UK Gender Pay Gap Report 2020

UK Gender Pay Gap Report 2021

UK Gender Pay Gap Report 2022

UK Gender Pay Gap Report 2023



Progress in motion. Inclusion is central to our design process. From product development to store accessibility, we strive to be inclusive of all bodies, gender identities, and abilities.

Summer Sale—sign up for all things new.